Sectors We Support
Multi-national businesses, public sector organisations, professional and academic institutions, have trusted Elgood Effective Learning to provide them with results rich training solutions since 1972.
While maximising profitability is ultimately what drives businesses, all organisations are under intense pressure to find efficiencies while delivering the highest service levels possible in the most effective way.
Achieving these outcomes requires an investment in the people who deliver them, to ensure they possess the skills, understanding and knowledge to transform their organisations’ strategic aims into reality.
Elgood Effective Learning’s partnership approach, flexibility, credibility, expertise and experience delivers results. This is why such a diverse range of organisations choose to work with us.
Business
Helping to creating teams with solid commercial awareness is a constant challenge for businesses. Sales performance must be matched with a great customer experience.
Providing business simulations and management games to the corporate sector has been at the heart of what we do for the last 52 years.
- We have designed bespoke business simulation games for a global logistics provider
- Worked with a multinational tech company to upskill its sales team
- Provided hundreds of SMEs with games to develop business acumen skill and management capability.
Read how we worked with O2 to deliver a programme of learning that would develop its future store leaders.
Public Sector and Defence
The ongoing economic climate has required public sector organisations from government departments to local councils to develop new operating models, improve efficiencies and change mindsets
- Helped a county council transitioning to a new structure by running an assessment and development activity to ensure the council had the right people in the right roles. This put it in a much better place to deal with the pandemic.
- Worked with HMRC and provided business simulation games to the RAF
- Helped a London Borough achieve a more agile and commercial mind set with increased cross-functional working, by developing teams’ business and commercial acumen through experimental learning.
Distribution Partners
Designing and developing effective business simulation and management games is a costly and time-consuming process.
This may be beyond the budget and capability of smaller training providers or those exploring a new market to quantify market potential for a new service. Elgood can licence its software and provide its training materials for others to use or re-sell.
Why use Elgood products?
- Our products are tried and tested and ready to go
- Partnership is the key in our business relationships with distributors
- All our products are fully supported.
Academic and Professional Institutions
Elgood is considered a leader its field. This is evidenced by its published articles on its area of expertise, gamification. Our credibility has been earned over decades designing and facilitating business simulation games that develop business and commercial acumen and management capability.
- Supporting students in academia and professional institutions to gain the qualifications they need
- Providing students with a context for their qualifications so they are ‘work ready’
- Giving members of a professional institute the commercial awareness required to understand their clients’ perspectives.
Frequently Asked Questions
How can a simulation game help my business?
Targeted business simulation games are designed to improve knowledge and develop understanding about the business, which in turn leads to more efficient and effective organisations. For your staff members to be effective they need to understand how your business works, what it takes for the organisation to be successful and, crucially, what contribution they need to make to ensure it is operating effectively and efficiently.
A business simulation is one of the most effective learning processes you can employ. The experience develops participants’ business acumen, helping them to understand what the extent of their contribution is, and raising awareness of how their decisions, behaviour and attitudes affect their colleagues. They will learn to make better decisions for the organisation and form better relationships, giving you a more effective, motivated and knowledgeable workforce.
What are the benefits of a business simulation or management game for my participants?
Business simulations and management games promote learning in a stimulating way. They encourage commitment and engagement from every participant, and the hands-on activities improve confidence and skills across the board. Everyone benefits from learning by doing and the lessons really stick. Your participants will experience the impact of their decision-making, whether good or bad, in a risk-free environment. Working as part of a team your participants will also hone their cooperation and communication skills thus improving their management capability, and participants in managerial roles will learn how the component parts of a system are linked, empowering them to make informed decisions which benefit the whole organisation.
What are the benefits of a business simulation or management game for my facilitators?
Business simulations and management games are interactive and engaging. They increase energy levels and enable your facilitators to assess the competence of the participants. Have they really grasped the important facts and concepts? Will they know what they have to do back in the real world? Your facilitators will also be able to observe individual behaviour and group dynamics as they take part in the simulation game. Do the participants have the skill to convey the new ideas to their teams and work colleagues, and will they be able to implement any changes or adjustments required?
Complementing your other training activities the simulation game adds an extra delivery method into the training mix to suit different learning styles and, a bespoke simulation game will be highly relevant to your organisation, so your facilitators will benefit from being able to draw on real examples and experiences to bring the ideas to life and ensure the learning is applicable to your participants.
A business simulation game will be the highlight of the training event, providing a structured focal point which has your key learning embedded within it.
How can simulation games enhance my training event?
We gather feedback from every management game and business simulation we design and run. Here’s what our clients say:
- Active learning keeps our people involved in the whole process.
- Simulations draw out everyone’s strengths across the group.
- Learning by experience is fun and interactive, engaging all the senses.
- Role-playing fosters negotiation and problem-solving skills.
- Business-specific simulations add real relevance to our events.
- Our participants retain new information better.
“the increased retention over time of learning appears to be one of the most consistent findings within the research into the potential of games for learning”
Simon Egenfeldt-Nielsen of the University of Copenhagen
The people in my organisation might feel if I use the word game that the activity is not serious.
The word game may bring to mind an activity that focusses on pleasure, humour and enjoyment. This does not need to be seen as negative. If participants enjoy participation then they are much more likely to reflect on the experience and apply any learning. Think of our own experience are you more likely to reflect on an experience you enjoyed or one that was unpleasant? It is also important to remember that the content of the activity will always be relevant to the participating group and as such will be useful to them.
Can a Business Simulation Game help me assess the skills and capabilities of individuals?
Business simulation games can be used as part of both formal and informal assessment activities. If you have a clear understanding of the competencies required and how these would be demonstrated, you can create a checklist to allow observers to assess individuals while they are participating in an activity. A similar checklist can be used by the participants themselves to reflect on their behavior after the event.
Business simulation games can be used as part of a recruitment, induction, development or assessment process.
Read our Warwick case study
Read our assessment or development centre page
How can business games be used in induction?
All organisations have a structure and processes for their activities. A game can be used to familiarise new employees with both the structure and the process of the particular organisation. For example, this is a board game which provides new employees joining a shipping company with the process for the main business and also the department (structure) of the business.
Insights
Elgood Effective Learning - for improved performance - call us today on 0118 982 1115
Our most popular products
Our portfolio includes a range of products. Focussed activities seeking to develop a specific capability which can be facilitated by your in-house training team or a competent manager along with more complex simulations developing a range of capabilities which can be run by you in-house or with support from our team.
